Marketing Insights publication – Free Download

Marketing Insights is a new publication collecting advice and opinion from leading NZ marketing professionals, supplemented by information drawn from elsewhere and interpreted from a Kiwi business perspective. This is a content marketing project, featuring sponsored contributions covering key topics that will have a continuing impact on NZ marketers, today and tomorrow. Our content ranges… Read More »

Get Noticed by Prospective Clients

87% of B2B buyers now conduct their own research BEFORE they make any contact with potential suppliers. What sorts of research? Prospects gather information about your product or service category, read white papers, watch slide presentations and videos and read reviews. All the while, they’re deciding exactly what product or service they need – and, through their… Read More »

Are you one of NZ’s marketing Thought Leaders?

An Invitation to New Zealand’s Leading Marketers Join us in this sponsored thought leadership project, featuring insights from many of NZ’s leading marketers and communications professionals. It’s an opportunity to reinforce your position as a thought-leader in your category. MARKETING INSIGHTS from New Zealand’s Leading Marketers As the title suggests, MARKETING INSIGHTS is a new… Read More »

Are You Using Periscope Yet?

Twitter’s streaming video mobile app Periscope is old tech now — it launched all the way back in March 2015, which in Internet years is about a century ago — but there may be a few out there who don’t know much about it, so let’s drill a little deeper. Here’s a useful overview/demo: Periscope… Read More »

NZ Facebook Marketing: June 2015 Update

There’s been a lot of talk — and, frankly, a fair amount of doom and gloom — about marketing on Facebook in 2015. The most significant development in that sphere came from Facebook itself, which announced late last year that from January 2015 self-promotional posts on Facebook pages would no longer be shown to Facebook… Read More »