It’s always useful to take inspiration from the way that other brands are marketing their products. Here’s a video sampling of 51 interesting advertising and marketing ideas.
Today’s smart marketing idea in a nutshell: if you operate an ecommerce store, whether pureplay online or clicks and mortar (i.e. both online and offline channels), offer layaway. Enable consumers to find their desired purchases online, put the products on hold and then pay them off over time. Source of the inspiration? Kmart, who have… Read More »
You’ve probably already stumbled across the hype for the movie “Paranormal Activity”, “a terrifying shot-on-video haunted-house thriller made very much in the found-footage, this-is-really-happening! mode of Blair Witch” (Owen Gleiberman, EW.com). Here’s how MovieRetriever.com describes the hype: Paramount has brilliantly pitched Paranormal Activity as a viral movie, a film that they’ve played in midnight screenings… Read More »
Located in downtown York in old England, the Jorvik Centre provides an entertainment, education, sight and smell sensual experience at the site of a Viking village discovered during the construction of the Copper Gate Mall. Heritage Resources The Jorvik Viking Centre is an archaeological site of a Viking village of 975AD. Artifacts were removed from… Read More »