Category Archives: mobile

New Zealand Mobile Statistics 2013

We’ve been watching the documentary series about the 1980s on National Geographic Television this week, reliving some of our misspent younger days — and we had to smile when one of the programmes retold the launch of the “mobile” phone. If you lived through the birth of what’s become a life-changing technology, you may recall… Read More »

Coming Unwired

It’s been predicted for some years that voice calls would steadily move towards mobile, while fixed lines would become the stuff of data. Now at least the first part of those predictions is becoming reality. According to Joel Rubinson of the US Advertising Research Foundation: The most recent CDC NHIS survey found that 23% of… Read More »

Mobile Internet: The Next Big Thing

Every year at the Web 2.0 Summit, Morgan Stanley Internet analyst Mary Meeker gives her view of the world, the Web, and the technology industry by quickly going through about 50 slides that illustrate the major trends she is tracking. Late last month, Ms Meeker delivered her annual presentation as usual. What has she picked… Read More »

Google Wave invitation FREE with subscription — plus iPhone app news

Yay! We just received our invitation to Google Wave and have (of course) activated it. HOT OFFER! We now have 20 [UPDATED: NOW 16 9 DOWN TO OUR LAST 3! ALL GONE, SORRY] Google Wave nominations to share, so we’ll invite (FREE) that number of new subscribers to our Marketing Rag newsletter. If you want… Read More »

Google Android: Another giant leap for the G-Men?

Being only slightly tech-obsessed (though our wives might agree to differ), we haven’t paid too much attention so far to Google’s Android mobile phone offering. To be honest, we hadn’t even felt compelled to invest in the ubiquitous iPhone. Our excuse: a stated preference for style over substance. Actually, we probably weren’t cool enough. Anyway… Read More »

Mobile Music Awards

The fifth annual Telecom Mobile Music Awards (based on the number of Full Track Downloads, Tru-Tone Ringtones and Caller Tune sales over the previous 12 months) were announced last week: • Tiki Taane took home the award for Highest Selling Ringtone and Caller Tune (NZ) with his track Always On My Mind.  Tiki also scored… Read More »

FlyBuys Opts Into Hoohaa

Fly Buys is partnering with mobile marketer HooHaa to offer Fly Buys Points for receiving personalised deals, which Fly Buys Members (2.2 million of them) can opt to have sent to their mobile phones. Those who choose to opt-in will receive tailored promotional text messages, via HooHaa, and earn extra Points. According to Hoohaa, Fly… Read More »